oh, come on... it's not like you all really believe that a 5'9", 120lb supermodel is so desperate that she needs online dating? i've seen the teasers for those things... especially "true" i think it's called... i see their ads on hotmail all the time ... anyway, if she's THAT hot and she's really using the service, there's something else wrong with her...
it's not just girls, though... i've seen ridiculously hot guys on those ads, too. these places are scams waiting to happen.
did you read the article? i mean, the guy who's suing match.com said he dated a girl for a while and it went nowhere and she admitted to working for match.com- it doesn't say she was told by them to go out with him. it also doesn't mention when he found out that she worked for the company- was it on the first date or after the relationship ended? and why can't she use the dating service? that's like saying a mcdonald's employee can't eat at the restaurant. sounds like he got dumped and is just retaliating, but i guess we'll see...
of course, if there is wrongdoing by these companies, they should definitely be held accountable